9 Steps to Creating Your Own Digital Product

Creating your own digital product is actually quite easy when you use a system. Here are the steps that I suggest you use to create your own top quality digital product in record time.

1. Narrow down your niche

As a general rule, the best products – and certainly the easiest ones to market – are targeted at a relatively small, easily identifiable niche. So instead of targeting, say, weight loss, you would narrow that down to weight loss using a specific diet or method or aimed at a certain demographic.

2. Outline your digital product

Making an outline of what you want to cover in your digital product serves two main purposes. Firstly it ensures that you don’t miss anything obvious from your product and secondly it gives you a map to follow when you are creating your product.

3. Drill down on your outline

Once you’ve got an outline of your product, it pays to drill down and write down what you’re going to cover in each section. Again, this helps ensure that you’re not going to miss anything when you create your product. But also writing this down in bullet point form means that you can use that list as a crib sheet whilst you are talking or otherwise recording your product.

4. Ensure you won’t be disturbed

You need to set some time aside to record your product.

Make sure that you do some simple things such as switching off your phone, closing any instant messenger windows and making sure that anyone who could potentially interrupt you knows that you’re doing something important and therefore shouldn’t be disturbed.

5. Start recording

I almost didn’t include this step but it is actually one that a lot of people stumble on.

Most of us have a tendency to procrastinate and put things off.

But the trick is to actually start. Once you’ve started, you’ll probably find that you want to continue as your enthusiam levels rise.

6. Edit if necessary

This is a separate step. Editing uses the critical side of your mind, so you shouldn’t mix editing with the creative process of recording your product.

Audio and video programs come with a wealth of editing tools but – in my mind at least – I think that you should be aiming for something that is “good enough” rather than striving for perfection.

7. Upload your product

You can upload your newly created digital product to your website using the control panel in your website hosting or, more efficiently, by using a program such as Filezila to FTP the files across from your local computer to your internet host.

8. Create a download page

A download page can be as pretty or as ugly as you like. Your customer is mainly concerned with getting the product they paid for and using it than they are about the wrapper that’s around it.

The glamour should be reserved for the other element of your digital product:

9. Your sales letter

You can create this with fill in the blank software that’s available for free or chargeable on the web. Or you can create a sales letter from scratch.

The aim of a sales letter is to persuade your potential customers that you have a product that meets their needs and that they want to buy.

The principles of sales letters haven’t really changed much since at least the time of Claude Hopkins (author of the 1923 book Scientific Advertising), just the medium has changed from print to the internet.

Finding the Best Digital Products Online

Thanks to more and more people choosing online shopping as the perfect way to obtain products they cannot find in their friendly neighborhood supermarket. Is it still a surprise that there are so many sites online offering you an amazing range of digital products? These digital products include eBooks, tutorials, how-to books, and even software. Just imagine these digital products to be items that are present in your hard disk drive in a proper format. They can be downloaded onto another computer or e-book reader and then installed and/or read.

How to Purchase A Digital Product?

You may want to upgrade the software in your computer. You go to a website and look for the proper software needed to make your computer a state-of-the-art whiz machine. You then select the right software that best suits your needs, requirements and budget. After you have paid for that product, you are allowed to download it onto your computer through a download link. This download link is going to be provided to you by the company producing that particular software or product. This link may also be provided to you by the DP sale site owner, selling that product on his site through an affiliate marketing program.

Now, this bought product is going to stay on your computer hard disk drive forever. You can even burn it on a disk for preservation backup purposes.

In the same manner, you can buy any number of eBooks of your choice on different subjects and topics on a number of well-known websites selling different types of electronic based products.

Benefits of Buying Digital Products

Apart from buying a useful thing that does not have a physical bulky material presence in your house – these products are stored in your computer or on your e-book reading device – there are other benefits of buying them as well.

Many people buy top quality products directly from good websites so that they can sell them to other buyers. This is the basis of affiliate market selling. For example, there are many people who are interested in eBooks on weight loss and dieting. A number of best-selling authors who previously published these books in hard copy printed formats and had them selling in bricks and mortar bookshops are now making these books available in e-book formats. So, you can buy these very- much- in- demand eBooks from another site online and sell them on your website.

Affiliate Marketing and Reselling Digital Technology Based Products

The advantages of buying these products online – like best-selling digital eBooks – are manifold. You do not have to bother about bulky inventories and physical storage space needed for these items. You can sell them again and again and again. You do not have to bother about a middleman or a publisher taking his own cut for every item sold.

This normally happens when an author sells a hard copy of his printed book in a bookstore. In such a case, he just gets a percentage of the selling price in the form of royalties. However, this is definitely not the case when you are selling eBooks online through an affiliate marketing program or on your own personal website.

Now that you know all about the advantages of these digital products over physical material based products, you can choose to buy your choice of best-selling, extremely popular and fast selling digital products on good and well-stocked sites online right now! Choose the site that gives you the best variety of products like eBooks and software. Look at the customer rating and reviews before you choose a popular book or software.

How to Make Your Own Digital Product

Digital products are the way a lot of products are going. They’ve been around in the computer business at least since the first personal computers were produced. And they’ve been available in retail markets since at least CDs became popular (before that they were probably technically magnetic tape products).

But since the internet, they’ve appeared everywhere.

Which means you may be thinking of making your own digital product or even a range of them.

I’d encourage that – it’s fast, fun and can be profitable!

Probably the easiest digital product to create is an audio one.

The software is free – Audacity is available for Windows, Apples and Linux – and decent quality microphones are cheap enough. The Plantronics DPS400 one I use cancels out background noise and won’t break the bank.

Then all you need to do is decide what you’re going to make your digital product about, write a script or an outline and then start recording.
That probably sounds too easy. But in essence that’s all there is to making your own digital product.

Of course, there are lots of steps inside each of those main parts. The most critical is deciding what you’re going to include in your new product. Generally, you should aim at teaching one thing well for each product you create.

There are a couple of reasons for that:

  • People generally prefer specific information rather than “jack of all trades” information
  • It usually commands a higher price

Think about what you pay for in the way of digital products. If it’s console and video games, you’ll buy the latest blockbusers, not the compendiums. The same goes for books – you’ll buy a method to lose 7 pounds in 7 days much more readily than you’ll buy one that teaches you how to eat a balanced diet without going over the top on calories. Even though they would probably give you the same end result.

The same goes for your digital product. Find a need – or actually a “want” – and fill it. There’s a crucial difference between needs and wants.

Maybe a third of the population here in the UK are overweight. But that doesn’t mean they’re all ideal candidates for a digital product teaching them how to get healthier.

You need to drill down to those who not only need the information you’re selling but have a big enough need to say “I want that now”.
It’s also a much easier sale. So before you spend time making your digital product, ask yourself whether or not people will actually want what you’re creating.

Then go ahead and produce it, package it up with a nice sales letter and a download page of some sort.

Then drive traffic to it using articles like this one, posts on your website, videos on YouTube. And as many other methods as you can come up with on a regular basis.

Once you start getting some traffic and sales, concentrate on the two or three methods that are working best. But that’s getting ahead of ourselves – you need to actually make your digital product first!

Selling Digital Products in an Electronic Age

One of the best ways to make money online is to sell digital products. There is still plenty of market space for new Internet stores offering ebooks, music, video, digital art or a combination of the many digital goods people want and need. Consumers just cannot seem to get enough of these items these days, especially with the rise of digital devices such as the iPad and Kindle.

The Internet sale of electronic goods can be a highly profitable business because these items evolve constantly. ebooks, music and video don’t stand still for more than a few months and demand for the newest flavour is always high. Creative geeks, enterprising entrepreneurs and digital designers craft new gadgets that help consumers live more efficient, easier and more entertaining lives. For many the digital world has become their only sale channel and so they spend a lot of time creating great new digital products.

An online merchant that sells gadgets and technical goods is an entrepreneur that never runs out of a hungry market and one that is widely diverse. Everyone seeks computerized products. Smart phones and smart pads are also taking part in this demand. And with the number of these devices rising it won’t be long before demand gets even higher. That of course is on top of the demand of provided by laptops, desktop computers and even smart televisions.

For those who want to sell digital products but have little upfront money to buy inventory, launch a website and market extensively, there is help. Digital Delivery services work with payment gateways such as PayPal and Google Checkout to help sell digital products. The consumers pays through the payment gateway and the digital delivery service then emails the access url to the purchaser. This gives the satisfaction of an instant purchase to the consumer, and doesn’t require the seller to be well known enough to make it onto iTunes.

The monetary outlay for such a setup is quite low as both applications only charge when you actually start selling products. Thus we recommend for those looking to sell digital products that you get started today and start earning.